The masthead is
the biggest text on the cover, which draws attention to the brand. The most
important aspects are highlighted in red, which is a bold colour and makes
certain important aspects stand out against the pale background colours. The
colour red also implicates themes of violence, passion, and anger, linking to
the main image as he’s holding a gun.
Johnny Depp
standing in front of masthead suggests he has a high status and a sense of
superiority, as well as adding a sense of depth to the cover. It also is well
known magazine so the full masthead doesn’t have to show in order for it to be
recognizable to regular readers.
The main image
of Johnny Depp is a still taken from the movie that the magazine is
advertising. In the shot he is wearing a dark coat, a smart suit, and a hat, so
if he wasn’t holding a gun you would assume that he is a sharply dressed businessman.
However, as he is holding a gun we are lead to think that he is involved in
dangerous activities, perhaps associated with the mafia, due to the stereotypes
that those working with or for the mafia dress smartly and act composed. The
silencer on his gun suggests that he is a professional, as he has top quality
equipment to carry out a shooting smoothly without getting caught.
There are various
stickers and banners placed around the cover, including the contents of the
magazine. Phrases such as ‘On-set exclusives’ and ‘first look’ intrigue the reader
as they make them want to know the exciting information the magazine has to
offer. Images that are placed alongside the main image also play a part in
persuading the reader to buy the magazine, because images mean that they can
get an idea of the contents at first glance. The pictures of iron man, Robin
Hood, and clash of titans will instantly draw in a reader as they catch their
eye.
The cover also typical conventions of a magazine; including the bar code, the issue date and number, as well as the website so that readers can find more information online linked to what’s inside.
No comments:
Post a Comment