Monday, 26 October 2015
Sunday, 18 October 2015
Tuesday, 13 October 2015
Smokin' aces poster analysis

Smokin' aces
This poster follows the stereotypes of a typical gangster film poster. The colour scheme sticks to the theme of white, black, gold, and red. The background is white, which means that the red writing stands out against the plain background. There are also aspects of the images highlighted in red, which contrasts against the dull colours of the images surrounding the poster. The red cards in the corner of the poster link to the title of the film, as it's called 'Smokin' aces'. It also shows how the film could be centred around gambling. In the left hand corners of the poster there are two people holding guns, suggesting that the film contains violent scenes containing guns and shootouts.
There is also a bullet hole in the middle of the poster, and a crack suggesting that there is a violent storyline. The crack also connotes danger as splintering glass could represent reckless behaviour and risk. The main title of the film is placed in the middle of the poster, which makes it the first thing the audience would see. It is also the biggest text on the poster which makes it stand out against the rest of the text. The title is also written in a font similar to that of the wild west, which is stereotypically linked with shootouts, violence, and gambling.
Around the outside of the poster there are the actors that star in the film, and they are out on the poster to reinforce the mise-en-scene of the film, but to also advertise the film's popular actors, such as Ryan Reynolds and Chris Pine. Also the names of these actors are placed above the title of the film which builds intrigue, as fans will see the name and instantly be interested in the film.
Sunday, 11 October 2015
James Bond poster analysis
This poster is aimed at audiences who will recognize Daniel Craig as James Bond, as they will see him as the main subject of the poster and immediately understand what the poster is advertising. However this means that the poster may mainly appeal to those who have already seen the previous Bond films, and not necessarily new audiences. The Logo beneath the main title of the film also helps advertise the film, as it links it to the iconic 007 brand, making the poster more recognizable and the film instantly more appealing to fans of the brand.
The Image of James Bond standing in the middle of the poster makes him look intimidating and strong, as his stance shows him as a confident and fearless man. This outlines his personality, and his role in the film as the hero and protagonist. The white suit he is wearing contrast against the dark background making him stand out, emphasizing his identity as the hero. He is also holding a gun with a silencer attached, suggesting he is ready to fight, as is ultimately prepared to do so. This means that someone seeing this poster will be able to identify that this poster is for an action film.
The dark figure in the background wearing a skull mask can be identified as a possible villain from the film, as the mask makes them looks threatening and scary. The image is also faded into the dark background, suggesting perhaps an air of mystery surrounding the figure. This builds the audiences's intrigue as they know practically nothing about the covert figure.
Sunday, 4 October 2015
Film Pitch: Expired milk
Tagline of film:
The power of one
Basic plot synopsis:
Vladimir Koncheski runs one of London’s biggest drug operations. He is
a ruthless, gritty and fearless businessman who is not afraid to get his hands
dirty or discipline his gang members. He is very loyal but is always willing to
take matters into his own hands when he feels he’s being double-crossed. He
respects family values, but keeps everyone at an arms length, as he finds it
hard to trust others this is due to his hard upcoming and how long it took him
to get to the top of the drug game. He somehow finds himself trusting Leon
Wilburn, a cop undercover trying to bust his newest operation. Koncheski takes
Leon under his wing, after he encounters him on the rooftop of a block of
flats, where Leon is on the lookout for him and his entourage. After a quick
exchange regarding a lighter, they begin to realise their similarities, which
leads to Koncheski teaching him how to work the drug trade. Konecheski is
skeptical at first however because of Leon’s knowledge of drugs he believes him
and thinks that he is on his side. Leon Wilburn is a hardworking police
detective burying his grief in his work after the loss of his girlfriend. He
goes undercover to expose London’s most dangerous drug enterprise, and becomes
enthralled in the world of drug trafficking. However after he gains Vladimir’s
trust he uncovers the truth, that his new confidant is responsible for the
death of his girlfriend. At this point he is stuck between doing the right
thing and exposing Koncheski, or joining forces with him.
Characterization:
Vladimir Koncheski - A slick yet
gritty drug trafficker whose only fear is losing the business he’s worked so
hard to build. His years in the drug trade have taught him how to be relentless
and resilient, which comes in handy when dealing with those who prove to be
disloyal to him. He’s kind to those who stand by him; however one wrong move
and he will show no remorse when eliminating the threat. Someone who’s filthy
rich with everything to lose will stop at nothing to make sure their riches
remain intact.
Leon Wilburn – Leon’s a broken hearted London police detective using
his work to cope with the loss of his long term girlfriend. He is fearless and
brave, however tends to shy away from dangerous confrontations using his
intelligence and wit to divert the situation. When he is accepted into a new
pack of criminals after trying to bust their operation, he find himself at home
amongst them despite their criminal intent.
Lauren Watson – The innocent and supportive girlfriend of Leon Wilburn
who is mysteriously killed on the streets of London after witnessing a drug
exchange. It is later discovered that one of Koncheski’s employees was
responsible for her death, after he identified her as a threat.
Mise-en-scene:
Leon Wilburn – Casually dressed black cop, with scruffy and worn out
clothing.
Lauren Watson – Typical young woman wearing simple clothing, jeans and a shirt.
Vladimir Koncheski – Smartly dressed and well spoken eastern European
man.
London streets after dark, dirty and grimy apartment, rooftop
space (overlooking London skyline),
Police headquarters.
Cinematography:
Dark lighting and chiaroscuro to provoke the idea of fear, danger and
mystery on the streets. Use of close ups, long shots, and establishing shots to
emphasize characters and scenery, as well as fast moving shots to set the fast
pace of a crime thriller.
Conventions:
After watching and researching popular crime thrillers we have decided
to incorporate guns, drugs and money into our trailer, as well as themes
including murder, revenge and suspicion to build our plot. We have been
inspired by the films American Gangster and The Departed, as well as the
trailer for Narcos, as all of these film conform to these conventions set by
crime thrillers. The Departed focused on themes such as betrayal and brutality
which would be ideal for the genre we have chosen.
Resources:
In order to make our trailer look authentic of the crime thriller
genre, we will need to use resources such as guns, fake blood, bullet proof
vests, and bags for drugs and money.
Unique selling point:
The unique selling point of our trailer is the plot twist regarding
Lauren’s murder, and the racial variety used in the cast to subvert
stereotypes.
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